Thursday, October 07, 2004

New Concotion...

In an effort to revive flattening sales and attract new drinkers, Anheuser-Busch is unveiling a new concoction — a fruity-smelling beer, spiked with caffeine, guarana and ginseng. The world's largest brewer said Monday its planned offering — pronounced B-to-the-E, with the "E" denoting something "extra" and shown as an exponent of B — should appeal to 20-something consumers looking for something zippy in their highly social, fast-paced lifestyles.


1 comments:

deahsella said...

In an unexpected turn, it will also appeal widely to crackheads and teenagers experimenting with drugs who are trying to get their "fix" any way they can.

;-)